Case Study: Foodlink NY

Increasing Donor Acquisition & Retention Using Gieveffect’s Consolidated Impact Reporting

With the help and generosity of loyal supporters, Foodlink works to get nourishing food to deserving communities.  They work diligently to help the people they serve to build a path to a brighter-food secure future. Foodlink NY serves ten counties in New York with a wide variety of programs.  Furthermore, they receive support through varied channels: volunteering, online donations, and in-kind donations. As a result, communicating the impact of their supporters’ work & generosity is crucial to maintaining a loyal donor base and driving engagement.

With Giveffect, FoodlinkSince implementing Giveffect’s all-in-one platform, Foodlink has raised over $9 million in donations and has seen a significant increase in donor retention. Using Giveffect’s smart automation and robust reporting system, Foodlink NY is empowered to more effectively engage supporters and maintain lasting, fruitful relationships. By streamlining and consolidating their data, they are able to more effectively use their data to engage with their supporters.

Read more about how Foodlink increased donor acquisition and retention rates using Giveffect’s reporting.