{"id":2096,"date":"2022-11-17T18:57:32","date_gmt":"2022-11-17T18:57:32","guid":{"rendered":"http:\/\/www.giveffect.com\/blog\/?p=2096"},"modified":"2024-05-06T10:21:16","modified_gmt":"2024-05-06T10:21:16","slug":"inside-double-the-donation-the-new-giveffect-partnership","status":"publish","type":"post","link":"https:\/\/wordpress.giveffect.com\/inside-double-the-donation-the-new-giveffect-partnership\/","title":{"rendered":"Increase Corporate Matching with Giveffect and Double the Donation"},"content":{"rendered":"<p>It\u2019s estimated that $4-7 billion in matching gift revenue goes unclaimed each year, according to <a href=\"https:\/\/doublethedonation.com\/tips\/matching-gift-participation-rates\/\"><span style=\"color: #0000ff;\">Double the Donations Analysis of Matching Gifts<\/span><\/a>.<\/p>\n<h2>What is corporate gift matching?<\/h2>\n<p>That\u2019s money from a corporation available to match an employee donation to a charity. Don&#8217;t leave this funding on the table!&nbsp;In most cases, the process for an employee to have their employer match their charitable gift is simply filling out a form.<\/p>\n<h2>And the two most common reasons such a donation goes unmatched:&nbsp;<\/h2>\n<ol>\n<li>The donor did not realize that their employer has a gift-matching program!<\/li>\n<li>The charity didn\u2019t realize that their donor\u2019s employer has a gift-matching program either.<\/li>\n<\/ol>\n<h2>It might surprise you to learn that 65% of<img decoding=\"async\" class=\"wp-image-4161 size-full alignright\" src=\"https:\/\/www.giveffect.com\/nonprofit-resource-center\/wp-content\/uploads\/2022\/10\/image.png\" alt=\"Example of a donation checkout page including a dropdown menu for corporate gift matching\" width=\"446\" height=\"475\" srcset=\"https:\/\/wordpress.giveffect.com\/wp-content\/uploads\/2022\/10\/image.png 446w, https:\/\/wordpress.giveffect.com\/wp-content\/uploads\/2022\/10\/image-282x300.png 282w, https:\/\/wordpress.giveffect.com\/wp-content\/uploads\/2022\/10\/image-360x383.png 360w\" sizes=\"(max-width: 446px) 100vw, 446px\" \/> Fortune 500 companies offer matching gift programs.<\/h2>\n<p>This figure represents over 18 million workers, according to Double the Donation.<\/p>\n<p>And that is where Double the Donation comes in with <span style=\"background-color: #e1bee7;\">a database tool<\/span>&nbsp;that can easily check if a donor is eligible for a matching corporate gift.<\/p>\n<p>It\u2019s the easiest way to boost your&nbsp;revenue.<\/p>\n<h2>Drive Revenue with Employer Matching Gifts<\/h2>\n<p>Giveffect has partnered with Double the Donation to add a gift matching&nbsp;prompt as part of your donation checkout process.&nbsp;<\/p>\n<p>As you can see in this image, an employer dropdown is directly available in the donation checkout form. And since you are capturing this information within your Giveffect CRM, follow-up work isn\u2019t as strenuous. Supporters simply type in their employer\u2019s name to see if they are listed as in the example above. The integration with Double the Donation uses its large database of corporate gift matching programs to help supply donors with the steps they need to take to complete the process.<\/p>\n<p>Please note that a separate Double the Donation subscription is required. However, there is no cost to activate the integration within Giveffect.&nbsp;<\/p>\n<blockquote>\n<p>\u201cWe are excited to partner with Double the Donation and incorporate their offering into our donation pages,\u201d Giveffect Co-founder and CPO Allan Shin said. \u201cWe\u2019re excited about the added versatility for our clients, allowing them to unlock untapped revenue streams and cultivate new corporate relationships.\u201d<\/p>\n<\/blockquote>\n\n\n<h2 class=\"wp-block-heading\">What can you do to capture Corporate Gift Matching funds? <\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Be sure to include corporate gift matching as part of your larger <a href=\"https:\/\/www.giveffect.com\/nonprofit-resource-center\/the-complete-guide-to-online-fundraising\/\">fundraising strategy<\/a>. <\/li>\n\n\n\n<li>Capture your supporter&#8217;s employer information at different touchpoints and interactions. <\/li>\n\n\n\n<li>Encourage your donors to check their eligibility and pursue a matching gift. <\/li>\n\n\n\n<li>Most corporate matching gift programs have a submission deadline timed around the calendar year, so the end-of-year giving season is the perfect time to follow up with donors from earlier in the year.<\/li>\n\n\n\n<li>Follow up with <a href=\"https:\/\/www.giveffect.com\/nonprofit-resource-center\/4-dos-and-donts-of-nonprofit-email-marketing\/\">email campaigns<\/a>. Sometimes it does take a reminder or two!<\/li>\n<\/ul>\n\n\n\n<p><strong>Watch <a href=\"http:\/\/5 Strategies to Increase Year-End Individual &amp; Corporate Contributions [webinar recording]\">this video<\/a> for actionable strategies and tips to increase your year-end and year-round individual and corporate contributions.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-key-takeaway\">Key Takeaway:<\/h2>\n\n\n\n<p>Reach your fundraising goals by not leaving funds from individuals or corporations on the table. Make it easy for your donors to take the steps necessary to initiate their company&#8217;s matching process by adding the prompt to your checkout flow within Giveffect.<\/p>\n\n\n\n<p><strong><em>To learn more about how to increase corporate matching and the Giveffect and Double the Donation integration, <a href=\"https:\/\/www.giveffect.com\/book-demo\">schedule a demo<\/a>.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s estimated that $4-7 billion in matching gift revenue goes unclaimed each year, according to Double the Donations Analysis of Matching Gifts&#8230;.<\/p>\n","protected":false},"author":4,"featured_media":4330,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[478],"tags":[158,499],"class_list":{"0":"post-2096","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blog-post","8":"tag-fundraising","9":"tag-integration-partner"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Increase Corporate Matching with Giveffect and Double the Donation<\/title>\n<meta name=\"description\" content=\"Boost your nonprofit&#039;s donations through corporate matching with the Giveffect and Double the Donation partnership, designed to amplify impact and fundraising success efficiently.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordpress.giveffect.com\/inside-double-the-donation-the-new-giveffect-partnership\/\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Increase Corporate Matching with Giveffect and Double the Donation","description":"Boost your nonprofit's donations through corporate matching with the Giveffect and Double the Donation partnership, designed to amplify impact and fundraising success efficiently.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wordpress.giveffect.com\/inside-double-the-donation-the-new-giveffect-partnership\/","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/wordpress.giveffect.com\/inside-double-the-donation-the-new-giveffect-partnership\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wordpress.giveffect.com\/"},{"@type":"ListItem","position":2,"name":"Increase Corporate Matching with Giveffect and Double the Donation"}]}]}},"_links":{"self":[{"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/posts\/2096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/comments?post=2096"}],"version-history":[{"count":5,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/posts\/2096\/revisions"}],"predecessor-version":[{"id":5727,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/posts\/2096\/revisions\/5727"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/media\/4330"}],"wp:attachment":[{"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/media?parent=2096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/categories?post=2096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordpress.giveffect.com\/wp-json\/wp\/v2\/tags?post=2096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}